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Generation Like
Generation Like
Documentary 02/18/2014

Generation Like (2014)

"Are kids using social media or is social media using kids?"

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Overview

Thanks to social media, teens are able to directly interact with their culture - celebrities, movies, brands - in ways never before possible. But is that real empowerment? Or do marketers hold the upper hand? Douglas Rushkoff explores how the teen quest for identity has migrated to the web – and exposes the game of cat-and-mouse that corporations are playing with them.

Frank Koughan

Director

Douglas Rushkoff

Director

Frank Koughan

Writer

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